If you're anything like us, you probably spend 20-25 minutes a day (at least) daydreaming of overalls: wild, fantastic overalls with white-gold threading and demure, modest overalls with a hidden silk lining, depending on your mood and disposition, of course. We've been thinking long and hard about what might define our next set of overalls -- what fabric, cut, and styling choices will bring out the inner Rouser in all of us.
Well, with that in mind, Rousers has made a new friend in San Francisco based apparel company Betabrand! After the successful launch of our Original Rousers, Betabrand invited us to launch a totally new line of Rousers on their website. And what will this new line look like? What fabric will we use? What kind of styling changes will we put in? That is up to you to decide!
Our collaboration starts with a "Think Tank" in which you can give us ideas on fabric choice, cut, and whatever styling you want to see in your next pair of Rousers. Go wild, get a little weird, and leave us a comment here on the think tank:
We're just giddy to be coming up with a new set of Rousers. And Betabrand has already proven to be a fun and creative collaborator. So please stop by our Think Tank, leave a comment, vote, and share it with any potential Rousers in your life. We'll see you there.
And While you're at it, check out this video we made to try to answer the age-old question: what's better than pants?